Learn how to spot inexperienced Realtors, discount agents, and off-market investors to avoid costly and stressful situations when selling your home.
Real estate sales are at historic lows, and many homeowners are sticking with their low-interest mortgages. This has led agents and investors to make big promises to sellers, but not all Realtors deliver results.
If you’re thinking about selling your home, you’re not alone. We’ve successfully helped over 2,500 homeowners sell their properties, and from this experience, we’ve learned that choosing the right agent is key to a successful sale. Here are two main things you should be aware of and everything you need to know about them:
1. What makes an experienced agent valuable? An experienced agent does much more than just put a sign in your yard. Here are some qualities and benefits of working with one:
• Market analysis. We study market trends and assess buyer demand to position your home effectively.
• Tailored marketing strategy. We create a customized plan to get your home noticed, including high-quality photography, professional staging advice, targeted online advertising, and outreach to potential buyers and agents nationwide.
• Expert negotiation. We are skilled negotiators, ensuring you receive the best possible terms and maximize your sale price.
• Full support. We handle every step of the sale, from vetting offers to managing inspections and appraisals. This allows you to stay in control and avoid unnecessary stress.
“Choosing the right agent is your most important decision when selling your home.”
2. What offers should you be cautious about? With fewer homes available, many agents and investors are reaching out with various offers. ** ** Here are the three common offers from Realtors and investors that could cost you more money and stress in the long run:
• Discount agents. Saving on commission sounds good, but discount agents can actually end up costing you more. They often cut their marketing budgets, which can lower your home’s final sale price.
• Off-market investors. These investors may offer a quick cash deal but often want to buy your home for 20% to 30% less than its market value. You could miss out on a lot of money. Homes sold through proper marketing usually fetch higher prices, even after paying an agent’s fee.
• Inexperienced Realtors. A friendly face may seem safe, but experience is important in real estate. You might lose out financially if you hire someone just because you know them.
Here’s a surprising fact: nearly 75% of licensed Realtors didn’t close a single sale last year. Meanwhile, with over 2,500 sales under our belt, we can show you case after case where our sellers walked away with tens of thousands more than they would have with a discount agent or investor.
Hiring the right Realtor isn’t just about who you know and like. You need someone you trust to manage the sale of your largest asset and who has the experience to achieve great results for you and your family. A skilled marketer will attract more attention to your listing, while a strong negotiator will help you get the best price.
If you’re considering selling your home, let’s have a real conversation about maximizing your home’s value in today’s competitive market. Just give us a call or send a message at (916) 547-3615 or paulboudier@KnowledgeRE.com. Let’s get you the results you deserve.
